InterAction enables a business to transform a firm's internal information into competitive intelligence that becomes a business advantage.

InterAction achieves this through four distinct processes:

Relationship Discovery
Automated processes to aggregate disparate legacy information and bring it into InterAction's centralized knowledge base.

Relationship Management
Recording personal interactions via meetings and conversations, third party referrals, other firm members, past projects and deals, market research, the Internet and external news sources are only a few of the ways in which data is maintained in the central InterAction database.

Marketing Automation
InterAction provides a complete tool kit enabling the professional services marketer to understand clients and prospects.

Knowledge Delivery
Through its XML-based application server, InterAction delivers competitive intelligence information to the platform professionals prefer, including the Internet, corporate portals, intranets, extranets, Personal Digital Assistants (PDA's) such as Palm Pilot® or Blackberry®, and other wireless devices.

Visit Interaction web site